Heinz

Unskippable Breakfast

Heinz is making breakfast unskippable by serving up hot, on-the-go meals right on city buses and subways. Instead of forcing Gen Z to change their routines, Heinz built breakfast into the commute itself. Flavorful breakfast burritos with Heinz Jalapeño Ketchup, mean breakfast makes a fiery comeback—delicious, spicy, and impossible to skip.

Team — Yasamine June, Esly Mah, Nikki Nakashian + Lucia Berruto. Professors — Dennis Lee + Andrew Kim..

YoungOnes Competition // Spring 2025 // Term 07